ghd Platinum+ Smart Styler in White 
 
The platinum+, a ghd hair straightener so intelligent it predicts your hair's needs and constantly adapts the power to ensure the optimum styling temperature, always. 
 
Featuring ultra-zone™ with predictive technology, this advanced ghd hair straightener is guaranteed to deliver consistent results while you style. The ghd platinum+ hair straightener responds to each section of your hair and styling speed to deliver the optimum temperature of 185ºC more effectively, ensuring 70% stronger hair*, 20% more shine** and 2x more colour protection. 
 
Heat is monitored over 250 times per second thanks to infinity sensors throughout the plates, ensuring a precise reading to adjust the power accordingly. So, no matter what your hair type or styling technique, ghd platinum+ will ensure you always receive the perfect amount of heat for your hair needs, personalised to you.
 
The platinum+ has a rounded barrel, it provides the versatility to create the most alluring holiday styles - from covetable curls to sensual sleek looks. Precision-milled floating plates are held in perfect alignment by the unique wishbone hinge, allowing for effortless, snag-free, and controlled styling. For peace of mind, the automatic sleep mode shuts down the styler after 30 minutes of non-use, while the universal voltage means you can use your ghd platinum+ wherever you go.